California Calling

I’m Nicola Gammon, the founder of Shoot, and I am just completing a very successful trip out to California, USA to explore launching an American version of Shoot for garden professionals.

I had the great pleasure to meet with a range of Landscape Architects and Garden Designers in Northern California to understand their work processes, plant research and presentation needs, as well as their client communication processes. We also discussed development ideas and explored how Shoot can best be amended to add most value to garden professionals and their clients in California.

Two garden designers, Jenna Bayer and Debby Ruskin, were particularly helpful to me. I particularly want to thank them for their support and helping set up meetings during my trip.

Jenna Bayer

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Jenna Bayer, of Jenna Bayer Garden Design Inc.

Jenna Bayer, of Jenna Bayer Garden Design Inc. (based in Mountainview, California and Hillsboro, Oregon), was instrumental in helping me make the trip worthwhile. Jenna has known about Shoot having lived in the UK when we first launched and was delighted to know that we are planning a US version of Shoot.

Jenna also runs a successful garden school called the Garden Bootcamp and can see how graduates could use an online system to keep all their new gardening knowledge and learning organised and accessible. So in short, Jenna believes there is a need for a website such as Shoot in the USA to support both professional and novice gardeners.

After my meeting with Jenna yesterday in Mill Valley, the whole Shoot team are thrilled she has now gone on to join Shoot as our first professional member in the USA starting with a 20 garden professional subscription account.

So a very big thank you to Jenna from the entire Shoot team for her membership, support with developing a US version of Shoot and also for helping make other connections for me with a larger group of designers based in Palo Alto, California.

Debby Ruskin

One of the Palo Alto based garden designers Jenna connected me to is Debby Ruskin, of Ruskin Gardens Co.  Debby kindly hosted me on Tuesday to meet a group of 9 garden designers all based in the Palo Alto area.

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Robin Salsburg, Tina Roushall, John Black, Kaitlin Hammersley, Mary Dateo, Kristen Rudger, Connie Lefkowits, Debby Ruskin and Janet Bell

It was an absolutely fantastic opportunity for me to meet with a large group of interested garden designers all in one meeting. So a very big thank you to Debby too for helping to organise the garden designer group and for hosting my presentation and follow-on discussion. It proved to be a very useful and productive first session. I hope many of the attendees will become part of our ‘Beta’ development group giving us feedback on Shoot as it develops for an American audience.

NEW update! Since our trip we have now added for California based members:

  • Standard U.S. measurements
  • USDA zones
  • Sunset zones
  • WUCOLS zones for water consumption

SGD Ealing Cluster Group Meeting

Nicola Gammon, Founder of Shoot, recently presented at the Ealing SGD Cluster Group. Garden Designer Esra Parr has been a Professional member of Shoot since 2013 and is a self proclaimed ‘cheerleader’ for Shoot. Esra was the organiser of the evening and chairs the Ealing group says:
Shoot has so much to offer the landscape and garden design world.  I urge you to take a look and see what it can do for you.
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Nicola Gammon visited the SGD Ealing cluster group to talk with them about the benefits of having a Professional membership with Shoot. Esra and her fellow Ealing garden designers were very welcoming to Nicola. The group thoroughly enjoyed the evening and gave some great suggestions and feedback. Karen Willoughby, Sue Creak and Kat Kekona also offered to follow-up interviews for our upcoming mobile web project. Esra further says about Shoot:
Not only is Shoot a fantastic resource for us as designers  but a veritable goldmine of information for our clients. The site has information about over 20,000 plants on their website including maintenance notes.  These can be tailored and emailed to your client once a month. Such a time saver. Shoot also links in with Vectorworks Landmark and they are constantly improving the functionality.
Do you belong to an SGD group too? We’d love to book a visit to your cluster group too. Please contact us at shoot@shootgardening.co.uk